SPREAD YOUR FIRE™
Digital Marketing Agency
The On Fire Group provides affordable marketing solutions for small businesses. We're a new digital marketing agency, competing with more established top ranking firms and you made it here - to our website. Thank you, and may we humbly state...that was not by accident!
We know how to get ourselves right in front of our ideal customers, and the great news is, that's what we'll do for you. We help businesses grow through effective branding, marketing, website design, and social media services. It's what we do best, so you can focus on what you do best...running your business!
Video Coming Soon.
New Video Premiering October 6th
Owner / Founder Michael Spinka speaks about marketing challenges small businesses face, and why The On Fire Group is the expert team you thought you couldn't afford.
Create Brand Strategy
Your brand is more than a logo. It’s how you’re perceived every time a customer experiences your organization for the first time, or returning for new products and services.
Build Social Following
Building fans and establishing trust with followers starts with a defined strategy, steady posting cadence, and publishing engaging content on the channels your audience participates.
Attract More Customers
Know your customer needs, their buying cycle and where your brand value fits their decision scope. Unify the right audience, with the right message at the right time.
Manage Email Subscribers
Strong email marketing open rates and click activity begins with captivating subject lines delivered to qualified subscribers. Reach them with relevant content and calls to action.
Increase Website Traffic
Search Engine Optimization (SEO), keyword planning, domain authority, and digital advertising are effective tools that deliver new and repeat visitors to your website.
ORGANIZE SALES LEADS
When customers contact your business, their experience needs to be supported from information gathering to completing a purchase via systems that manage opportunities and pipelines.
Ring of FIRE
Foundation • Infrastructure • Reach • Engagement
"SPREAD YOUR FIRE" is not just a catchy slogan; it's our signature system. Growth and momentum happen when all of the right elements are in place. Our digital marketing agency focuses on 4 core drivers - consistent brand foundation, optimized digital infrastructure, effective marketing reach, and active social engagement.
Brand equity is at the foundation of every great organization. It starts with a clear identity and strategy that sets you apart in the marketplace. In order to get buyer attention and retain their awareness, you must be relatable, trustworthy, and memorable.
Foundation encompasses your vision, values, commitment, and reason why your brand exists. We turn your story into meaningful messaging that will motivate buyers. From logo design, style guides, manifestos and competitive analysis, our branding services build lasting foundations.
Learn More About OurBranding & Logo Design Services
Awareness, findability, and credibility will not happen without a managed presence on the web. Mobile friendly websites are only the beginning. Today's baseline requires keyword optimized landing pages, activity on social media, directory listings, and third party influence to capture visits when buyers are searching online.
Learn More About OurWebsite Design Services
With your foundation and infrastructure in place, it's time to get in front of the right buyers, with the right message. We find your ideal customer, create campaigns that attract attention, build trust, and lead them down the path to purchase.
Learn More About OurDigital Marketing Services
Buyers validate brands by looking at reviews, comments, videos, and social presence. They're watching how you answer questions, support your audience, and respond to feedback.
Community based channels give your business a direct path to build trust among buyers - a key factor in purchasing decisions. This keeps the door wide open for announcing new products, market expansions, promotions, and more.