Branding Agency

Small Business

Branding & Logo Design


Your brand strategy is the long-term plan for developing your business concept. Our branding agency will take your vision, define your buyer persona, create a plan to connect with their needs & emotions, and stand out among your competition.

We establish your identity, market positioning, and set the stage for meaningful messaging that connects with buyers. These brand elements become the necessary foundation for building trust and awareness in the marketplace.  

We specialize in new business logo design and brand identity as well as helping small businesses increase brand equity and compete more effectively against the larger enterprises in the marketplace.

BRAND IDENTITY


Why does your brand exist? Who are you trying to reach? What is exceptional about what you do? Describe the values that drive your organization. What is your purpose?    

Developing your brand identity is a process that seeks to understand who you are, what value you bring to the masses, and why customers should buy from you over competing brands. Identity then becomes the visual design, logo, slogan, and message that will appeal to buyers. 

Brand Equity


Existing customers are more likely to try any new product from brands that have achieved their loyalty. Brand loyalty requires consistency at all levels of the organization, reaching customer expectations and becoming part of their lifestyle. 

Brand consistency builds trust and reliability, the cornerstone of how you build a following and connect with your audience today, tomorrow, and twenty years from now. 

Branding Agency Process

Whether you're defining to re-defining your brand, we have you covered from concept and design to a complete market strategy. Not only do we design logos, but we define your position, voice, audience, and produce all the stationary, business cards, and collateral you need to look outstanding when it's time to face your customers.

DISCOVERY

  • Mission, Vision & Why
  • Products / Services
  • Competitor Landscape
  • Market Environment
  • Customer Segment
  • Customer Journey
  • Buyer Persona
  • Visual Experience

DEFINITION

  • Core Values
  • Story
  • S.W.O.T. Analysis
  • Growth Strategy
  • Target Market/Audience
  • Differentiators
  • Advantages
  • Unique Value Proposition

IDENTITY

  • Name Procurement
  • Logo Design
  • Slogan
  • Trademark
  • Personality
  • Image
  • Narrative
  • Domain Procurement

POSITION

  • Style Guide
  • Brand Manifesto
  • Key Messaging
  • Customer Experience
  • Marketing Collateral
  • Presentations
  • Stationary / Business Cards
  • Signage/Packaging

Professional Logo Design


Emblems • Pictorals • Logotype • Abstract • Lettermark • Mascot • Combinations

We deliver top quality affordable logo design for businesses.  From restaurants to retail, home services, and realty, we're ready to bring your visual identity to life.  We're experts in typography and have a vast knowledge of lettering history, uses, and commercial applications.  

From traditional styles that have been around for ages to the newest casual, corporate, or upscale design trends, we know how to compliment your image with a stunning professional logo design that makes a statement.

Philadelphia Branding Agency Japanese Asian Restaurant Hibachi Professional Logo Design
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Brand Manual / Style Guide


Promote consistency by having the right tools. A critical step is to get your brand elements stated in a visual style guide. This is a communication tool for partners, press, public relations, and any other entities that want publishable information on your company.  

We make brand guides that set standards for how your business should be represented, contributing to recognizability, and keeps your marketing messaging focused. Save time and money by having a style guide prepared for distribution internally, and externally.  

  • Color
  • Culture
  • Domain Name
  • Image
  • Logo
  • Mission

  • Personality
  • Photo style
  • Position
  • Promise
  • Story
  • Strategy

  • Symbols
  • Target Audience
  • Typography
  • Values
  • Vision
  • Voice / Tone

Lower Price Higher Quality Lower Quality Higher Price Your Brand? Top Competitor 1 Top Competitor 2 Top Competitor 3

HOW CAN WE HELP?


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