ABOUT US
Mission
Fuel small businesses growth by building trust and engagement with their ideal customers.
Vision
Be the top digital agency in the Mid-Atlantic region for small business marketing services.
Core Values
Make Lasting
Impressions
We don't think making a great first impression is good enough; we want it to last. Our best effort goes into every thing we do, from the first task each day to the very last. Always.
Outperform
"The Norm"
Be the change you want to see they say. We strive to always do better than expected, pushing ourselves to be more productive, efficient, and accurate at every level.
Operate
With Integrity
Everyone associated with our organization carries a strong moral compass leading them to do what is right for our clients and the healthy growth of their enterprise.
About Our Agency

"I have a passion for helping businesses create a strong identity, reach their target audience, and have the right marketing position to scale their enterprise."
We are experienced marketing professionals, committed to helping our clients achieve business growth goals using the latest tools and tactics in digital marketing. Every business is different, and we tailor our services to meet the specific needs of each client.
We have a proven process for helping our clients achieve business goals. We start by understanding your business and target market, develop a customized marketing plan, implement and track progress, making adjustments to ensure the best possible results.
We provide the highest quality service; always up-to-date on the latest trends, using our expertise to keep our clients ahead of the competition.
We have helped our clients achieve results, including:
- Increased website traffic
- Increased leads
- Increased sales
- Improved brand awareness
We're confident we can help achieve your business goals. Contact us today to learn more about our services and how we can help you grow your business.
Our Founder

"I have a passion for helping businesses create a strong identity, reach their target audience, and have the right marketing position to scale their enterprise."
Michael Spinka
Creative Strategist | Technology Specialist | Developer | Designer
Michael is the former Vice President of Technology for a multi-award winning advertising startup that scaled coast to coast with a demonstrated history of success in marketing technology. He founded The On Fire Group to help small businesses implement marketing strategies that get results.

"I have a passion for helping businesses create a strong identity, reach their target audience, and have the right marketing position to scale their enterprise."
Our ideal Partnership
We know running a small business is hard enough just trying to keep up with being the best at what you do. Modern marketing is technology driven and constantly evolving, which adds complexity to building strategies, planning budgets, and managing expectations, all while trying to achieve a very simple goal - you want more customers.
If you recognize marketing is a critical component to growth and are ready to invest in your future, we bring an affordable option with more experience, better results, and faster execution than hiring a full-time marketing employee - for about the same cost.
Look, it takes decades for an individual to master engaging copywriting, appealing design, functional coding, while developing business acumen and abilities to strategize and make sense of result analytics. As their skills and experience develops, the cost to employ them rises considerably, limiting the pool of candidates your business can afford to hire.
Small business owners often find themselves making middle-ground decisions between the experience and guidance you need vs. what your business can afford, giving way to more entry-level candidates...and hoping for the best. Consider outsourcing our experienced team of marketing professionals that can affordably manage your marketing needs from day one.
If ongoing services aren't in the budget, or the immediate need is short term, we do offer fixed-rate solutions to help you reach your goals. Take a moment to say hello; we're friendly!
WHY HIRE US
Hiring our Philadelphia Digital Marketing Agency is a smart investment for businesses looking to boost their online presence, reach new customers, and drive sales.
Expertise
We are experts that have the knowledge and skills to plan and execute effective digital marketing strategies for your business.
Time-Saving
Implementing a successful marketing strategy can be time-consuming, and loaded with trial and error. We take care of all the details, allowing you to focus on running your business
Cost-Effective
Hiring a full-time digital marketing person can be expensive. Our fractional services provide more expansive expertise and services for about the same cost as one full time employee.
Measurabe Results
We use data and analytics to track the effectiveness of your marketing campaigns. This leads to informed decisions that optimize your strategy as needed.
competitive edge
Having a strong online presence is essential for businesses of all sizes. We give your business the competitive edge to stand out from your competitors.
local knowledge
As a Philadelphia and Delaware Valley agency, we have a deep understanding of the local market. This is invaluable in developing a marketing strategy that resonates with your target audience.
Local Marketing Insights
We service clients all across the USA. Additionally, we service direct marketing areas in DE, MD, NJ, NY, PA, VA, and the Mid-Atlantic region where we made demographic summaries available on this website.
This information is for targeted marketing by residents, home owners, gender, age, income, or other marketing information purposes. Other states are available. For those not shown, please contact us for more information.
State of Delaware location coverage, county, and local demographic marketing insights.
Maryland
Coming Soon.
State of New Jersey location coverage, county, and local demographic marketing insights.
NEW YORK
Coming Soon.
State of Pennsylvania location coverage, county, and local demographic marketing insights.
Virginia
Coming Soon.
Next Step - Reach More Customers!
Digital Marketing Services
Branding
We develop brand identities and professional logo designs, so your business will appeal to buyers in the marketplace.
- Brand Identity & Strategy
- Branding Process
- Professional Logo Design
- Graphic Design
- Brand Style Guides
- Brand Manuals
Marketing
Our digital marketing services reach your target audience with messaging that commands attention and inspires action.
- Search Engine Optimization (SEO)
- Digital Advertising (SEM) / Pay Per Click (PPC)
- Email Marketing
- Blog / Content Publishing
Website Design
Drive sales with a website design that ranks in search results and guides customers along their path to purchase.
- Website Design / Development
- (CMS) Content Management Systems
- WordPress Maintenance
- WordPress Experts
Social Media
Build followers and keep fans engaged with content they'll want to like and share with our expert social media marketing.
- Our Leading Approach
- Social Media Content
- Page & Post Management
- Paid Ads Management
- Build Followers
- Influencers / Partnerships