Build trust and engagement between businesses and their ideal customers. 


Be the go-to agency for business growth through affordable marketing services. 

Our Core Values

Make Lasting

We don't think making a great first impression is good enough; we want it to last. Our best effort goes into every thing we do, from the first task each day to the very last. Always.

"The Norm"

Be the change you want to see they say. We strive to always do better than expected, pushing ourselves to be more productive, efficient, and accurate at every level. 

With Integrity

Everyone associated with our organization carries a strong moral compass leading them to do what is right for our clients and the healthy growth of their enterprise.

Our Founder

Philadelphia Branding & Marketing Agency Founder Michael Spinka Image

"I have a passion for helping businesses create a strong identity, reach their target audience, and have the right marketing position to scale their enterprise."

Michael Spinka

Creative Strategist | Technology Specialist | Developer | Designer

Michael is the former Vice President of Technology for a multi-award winning advertising startup that scaled coast to coast with a demonstrated history of success in marketing technology. He founded The On Fire Group to help small businesses implement marketing strategies that get results. 

Top Digital Marketing Agency Philadelphia Founder Michael Spinka

"I have a passion for helping businesses create a strong identity, reach their target audience, and have the right marketing position to scale their enterprise."

Our ideal Partnership

We know running a small business is hard enough just trying to keep up with being the best at what you do. Modern marketing is technology driven and constantly evolving, which adds complexity to building strategies, planning budgets, and managing expectations, all while trying to achieve a very simple goal - you want more customers.

If you recognize marketing is a critical component to growth and are ready to invest in your future, we bring an affordable option with more experience, better results, and faster execution than hiring a full-time marketing employee - for about the same cost.

It takes decades for one individual to master copywriting, design, software platforms, while at the same time strategizing and analyzing result data. Consider outsourcing our experienced team of marketing professionals that can manage your small business marketing needs from day one.

If ongoing services aren't in the budget, or the immediate need is short term, we do offer fixed-rate solutions to help you reach your goals. Take a moment to say hello; we're friendly!

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Local Marketing Insights

We service clients all across the USA. Additionally, we service direct marketing areas in DE, MD, NJ, NY, PA, VA, and the Mid-Atlantic region where we made demographic summaries available on this website. 

This information is for targeted marketing by residents, home owners, gender, age, income, or other marketing information purposes.  Other states are available. For those not shown, please contact us for more information. 

State of Delaware location coverage, county, and local demographic marketing insights.


Coming Soon.

State of New Jersey location coverage, county, and local demographic marketing insights.


Coming Soon.

State of Pennsylvania location coverage, county, and local demographic marketing insights.


Coming Soon.

Next Step - Reach More Customers!

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Digital Marketing Services

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We develop brand identities and professional logo designs, so your business will appeal to buyers in the marketplace.

Learn More About Branding & Logo Design

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Our digital marketing services reach your target audience with messaging that commands attention and inspires action.

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Website Design

Drive sales with a website design that ranks in search results and guides customers along their path to purchase.

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Social Media

Build followers and keep fans engaged with content they'll want to like and share with our expert social media marketing.

Learn More About Social Media Marketing