Marketing Articles

Marketing News & Resources By Philadelphia Based Digital Marketing Agency The On Fire Group – Philadelphia’s Marketing Experts.

March 2, 2024

Email Authentication For Small Businesses

There’s a crucial need for small businesses to prioritize email security in 2024. Implementing email authentication protocols is a vital step in…

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February 29, 2024

Social Media For A Local Audience In Philadelphia

Most businesses understand the power of social media marketing in reaching their target audience, but when it comes to targeting a local…

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February 22, 2024

5 Top Marketing Strategies For Small Businesses

With small businesses in Philadelphia bustling to make their mark in a competitive market, The On Fire Group has emerged as a…

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December 29, 2023

The Ultimate Guide – Digital Marketing Strategy

Many businesses today rely heavily on digital marketing strategies to reach their target audience and drive growth. In this comprehensive guide, we…

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May 29, 2023

Google Analytics for Small Businesses

Understanding your customers and their online behavior is critical for the growth of your business, and reachable through tools that measure activity of your digital marketing and website performance….

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May 25, 2023

Expert Guide: Email Marketing Dangers

Email marketers need to avoid these these 7 common mistakes that can get them banned from email sending providers….

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February 13, 2023

Content Marketing & ChatGPT

Chat GPT is exciting; it’s the new thing.  It’s built on the Open A.I. engine, and offers new tools to mass produce content, but is this a solution, or an evolution?…

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Branding Team - Importance of Branding
August 16, 2022

Importance of Small Business Branding

The results of great branding include increased sales, improved customer loyalty, and higher brand equity. A well-executed brand strategy can help your organization achieve its business goals….

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Digital Marketing Agency PA - how to build trust on a website
May 13, 2022

How To Build Trust On A Website

10 tips to build trust with website visitors and convert more sales….

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September 20, 2021

Small Business Marketing Challenges

Many small business owners are busy enough trying to be the best at what they do that things like API keys, tracking pixels, cloud integrations, and embedded codes are just not part of their routine. But these are tools we use…

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