Digital Marketing Agency
Princeton, NJ 08542
Branding & Logo Design • Marketing • Website Design • Social Media
Digital Marketing Princeton, NJ Businesses!
The On Fire Group is a digital marketing, creative branding, website design, and social media agency serving Princeton New Jersey.
If you’re looking for a digital marketing agency that can help you grow your business, look no further! We’ll create a custom marketing plan that fits your budget and goals.

Owner / Founder Michael Spinka speaks about the marketing challenges small businesses owners face, and why The On Fire Group is the digital marketing agency Princeton, NJ needs right now.
We provide graphic design, website design, and marketing services for businesses in Princeton, NJ.
Effective Marketing Strategy
Logo Design & Brand Identity
Reach More Customers
Measurable Email Marketing
Increase Website Visitors
Improve Search Engine Rankings
Grow Social Media Followers
Build Trust & Loyalty

Digital Marketing Results
Our digital marketing agency specializes in outcome-driven solutions, using technology to drive smart decision-making.
Navigating the complexities of API keys, tracking pixels, cloud-based integrations, and website code can be overwhelming for those not experienced in digital marketing.
We improve your sales process by capturing interest, educating customers, and leading them down the path to purchase.
If your Princeton, NJ business is challenged by allocating the right resources, optimizing outreach, or simply initiating marketing momentum, you’ve come to the right place.
As a full-service digital marketing agency serving Princeton, we offer comprehensive, affordable solutions for small businesses.
- Creating Awareness
- Increasing Market Share
- Introducing New Products
- Developing Existing Markets
- Expanding New Markets
- Encouraging Loyalty
Email
Marketing
Timely messages deployed to opt-in subscribers with engaging subject lines and material, we get emails opened, while following best practices for maximum inbox delivery.
Content
Marketing
We produce fresh relevant share-worthy material for blogs, PR, news, and social media built around relevant keywords that improve visitor traffic to your website.
Search Engine Optimization (SEO)
With on-page and off the page tactics, we drive traffic to your website and increase your position in search rankings so visitors can find you when they search with relevant keywords.
Paid Digital
Advertising
Bidding for clicks puts your website at the top of Google search results. We set up goal-driven funnels and performance tracking on clicks and tasks like filling out a form or calling your business.
Managed
Social Media
We manage social media pages, build followers, negotiate with influencers, post regular scheduled content, boost posts, buy advertising, answer customer inquiries, and much more.
Princeton, New Jersey
Marketing DemograpHics
Local Consumer Snapshot
Total Population
5,840
Per Square Mile
4,353
Family Size
3.19
Median Age
27.5
Facebook Accounts
(Estimated)
5,256
Instagram Accounts
(Estimated)
2,102
Male
57.8%
Female
42.2%
Married
31%
Divorced
9.9%
Never Married
57.5%
Widowed
1.7%
Home Ownership
29.2%
Avg Home Value
$484,249
Median Household Income
$81,211
Median Individual Income
$20,534
Six+ Figure Income
44.2%
Family Dual Income
50.5%
Princeton, NJ Marketing Income Bands
Income bands are a combined household income range that allow us to reach your ideal customer when marketing to Princeton New Jersey residents.
Year | Progress |
---|---|
< 5k | 0% 0% |
5-10k | 0 0% |
10-15k | 1.7% 1.7% |
15-20k | 4.8% 4.8% |
20-25k | 1% 1% |
25-35k | 9.1% 9.1% |
35-50k | 19.9% 19.9% |
50-75k | 8.1% 8.1% |
75-100k | 11.2% 11.2% |
100-150k | 15.1% 15.1% |
150k+ | 29.1% 29.1% |
Princeton, NJ Marketing Age Bands
We segment the population by age band to reach your best audience for marketing in Princeton, NJ.
Year | Progress |
---|---|
< 10 | 8.7 8.7% |
10-19 | 17.3 17.3% |
20’s | 27.5 27.5% |
30’s | 14.2 14.2% |
40’s | 11.5 11.5% |
50’s | 6.8 6.8% |
60’s | 6.7 6.7% |
70’s | 3.9 3.9% |
80+ | 3.4 3.4% |
B2B & B2C Marketing Competition
If you’re looking to market your business in Princeton, NJ, it’s important to first assess the local competition. Consider how much local awareness, loyal customers, involvement in the community, sponsorship of local events, website traffic, and social media engagement your competitors have.
Top Marketing Categories
For Princeton, NJ 08542
Total Businesses | Business Category |
---|---|
77 | Business Services |
60 | Retail |
53 | Restaurants & Takeout |
34 | Realtor & Real Estate |
33 | Health Services |
26 | Personal Services |
25 | Legal Services |
14 | Contractor Services |
4 | Insurance Services |
1 | Automotive |
Get Started With Digital Marketing In Princeton, NJ Today!
If you’re looking to reach more customers in Princeton, you need to be visible online. That’s where we come in. We can help you optimize your website and online presence so that you show up when people are searching for businesses like yours.
WHY HIRE US
Hiring our Princeton, NJ Marketing Agency is a smart investment for businesses looking to boost their online presence, reach new customers, and drive sales. We work with you to set clear goals, track progress and measure results. Contact us today to learn more about how we can help your business grow.
Expertise
We are experts that have the knowledge and skills to plan and execute effective digital marketing strategies for your business.
Time-Saving
Implementing a successful marketing strategy can be time-consuming, and loaded with trial and error. We take care of all the details, allowing you to focus on running your business
Cost-Effective
Hiring a full-time digital marketing person can be expensive. Our fractional services provide more expansive expertise and services at extremely competitive rates.
Measurabe Results
We use data and analytics to track the effectiveness of your marketing campaigns. This leads to informed decisions that optimize your strategy as needed.
competitive edge
Having a strong online presence is essential for businesses of all sizes. We give your business the competitive edge to stand out from your competitors.
local knowledge
We have a deep understanding of the local market in the Delaware Valley. This is invaluable in developing a marketing strategy that resonates with your target audience.
We Know Local!
We proudly serve Mercer County, New Jersey and the Delaware Valley area (PA, NJ, DE, MD). Our local insights provide demographics, population, income, home values, as well as competition summaries for the Delaware Valley. Click here for more cities and towns.